The P.L.T., or Plant, Lettuce and Tomato sandwich, will be topped with cheddar cheese, according to the company’s announcement Thursday, and the chain is alerting customers that the burger won’t be technically vegan, even without the cheese, because it will be cooked on the same grill as meat.
But to author and vegan wellness activist Kathy Freston, who launched an online petition five years ago and has been urging the chain ever since to add a plant-based burger to the menu, Thursday’s announcement was a sign of growing change.
I can tell you if I want a fast food burger, I will not be ordering a plant food burger
But: I can also tell you members of my family will order a plant food burger, if the price is right. In other words cheaper.
I am almost positive this will be a niche market. Given some of the same kitchen working space will be used for all kinds of burgers, there won't be much risk if a small amount is sold
I would think keeping ingredients fresh would be the biggest expense and how much waste from over time limits for safe consumption
The freezer is the one thing that plants can't use where burgers can stay frozen for an acceptable time and still taste fresh when placed on the counter for the customer
And yet subway seems to have the ability to keep veggies fresh, so maybe a niche market will work
Did you know Ice lettuce has no nutrient value which makes a great filler for any who want to watch calories and yet munch on some thing, that looks to be a great big some thing
Thanks Wayne!
Not promoting iceberg lettuce. Just posting information:
https://foodfacts.mercola.com/iceberg-lettuce.html
It would be better to buy from local stores rather than supermarkets not only to reduce your transport time but also to hinder the growth of bacteria over time. You may also consider growing your own lettuce plants to save time and energy, and to ensure its freshness and safety. Read further to know how to grow your own iceberg lettuce plants.